Robert Siciliano

Every week, Robert Siciliano inevitably hears from a distressed financial advisor who has to rescue a client whose accounts have been compromised. The fact is, your moneyed clients are big targets—and they aren’t necessarily cyber savvy.

Bankers, financial advisors, wealth and asset managers, and investment and financial planners are all in the business of making their clients more money and profiting from their good money advice. But what happens when a client’s account is compromised by an outside source? Your clients turn to you and wonder why you never provided them with the advice or tools to protect themselves and their assets. Now, you can reduce victimization by partnering with your clients in another way: preventing fraud.

As a financial professional, you are perfectly positioned to inform and educate your clients on the easiest and most effective ways to keep their data secure and their identities protected. Equip your clients with the simple tools and effective information to make them secure, and you will be their trusted advisor for life.

In this presentation, Robert will help you:

• Learn where the weak spots are in your clients’ knowledge of online fraud
• Empower your customers to be their own security experts
• Instill loyalty in your clients by providing them with 360-awareness of not only their financial situation but also their security situation

Twitter, Facebook, YouTube and LinkedIn are popular social networking sites in both the personal and professional lives of business leaders and their employees. However, the risks we face from sharing too much information are substantial—from personal security to damaged reputations to significant business liabilities that put all operations in jeopardy. It doesn’t matter whether you or your employees access these websites and apps on a company computer or a mobile device—the consequences of visiting them are very real when it comes to the privacy and security of a business.

How are you being judged online? What are people saying about you? Do you do business with someone based on how good or bad the reviews are? Do Amazon reviews sway you—and, on the other hand, has Yelp ruined you?

There has never been a better time to build a brand name—and there has never been a worse time to have yours torn down because of bad reviews. Social media encompasses all forms of digital communication and is a fantastic tool for syndicating your brand and getting it in front of your target market, but it’s also the voice of the people—and if you tick off the public, hell hath no fury like a Twitterer scorned.

In this presentation, Robert Siciliano will teach you how to:

• Incorporate the fundamentals of Online Reputation Management
• The implications of using social media, for individuals and businesses
• How to mitigate the dangers of using these websites
• How to cover your footprints when using social media
• Devise a strategy to build a solid presence
• Tactically respond to negative comments
• Proactively ward off trolls
• Implement processes and procedures for your employees to follow
• Learn the tools you need to get your name out there
• Understand what risks exist online
• Secure your sites and protect your brand

Every few seconds, someone’s identity is stolen. Computers are hacked, wallets are stolen, credit cards are compromised and credit is ruined. The fact is, the system we function under is set up to fail—and unless consumers know their options, it’s just a matter of time before they are victimized themselves.

In the identity theft program, you will learn time- and money-saving techniques to prevent identity theft from taking over your life. Get the scoop on all the various automated tools consumers can set up to monitor their identities and secure their information, no matter whose hands it’s currently in. When you make your data and identity a tougher target to hit, you render it essentially useless to a thief.

In this presentation, Robert Siciliano will:

• Share tricks of the trade and tools that people can use to take responsibility for their personal and business data
• Explore the journey of “innocuous” paper or digital information—and how it can wind up in the wrong hands
• Reverse-engineer criminals’ strategies to teach you how to use these strategies to protect yourself

Every few seconds, someone has his or her identity stolen. Computers are hacked, wallets are stolen, credit cards are compromised, credit is ruined…and the instigators make more in a day than most of us make in a year. The fact is, the system we function under is set up to fail—and unless consumers know their options, it’s just a matter of time before they are victimized themselves.

There is a reason why we keep hearing about data breaches involving millions of credit card and account numbers: Data breaches cost thousands to millions of dollars per incident, and organizations and corporations take on a huge potential financial loss when it comes to the potential of identity theft and data forfeiture. The bleeding will not stop anytime soon—and the more time you spend uninformed, the better your chances of being targeted.

During this presentation, Robert Siciliano will examine:

• The clever ways thieves look for—and get—information
• Numerous strategies you can protect your valuable data
• How you can use various tools to ensure the data that criminals want are impossible to get