Rob Perez, also known as World Wide Wob, started his career in the NBA by selling tickets during the recession in 2009. As a passionate fan of the league, he transitioned to the broker side of the business, where he co-founded a sports ticketing company described as the "Groupon for sports tickets."
After selling the company to a larger organization, Perez found himself working a regular 9-5 job, which allowed him to watch NBA games again and pursue his passion for talking about the league.
Perez gained significant visibility on Twitter, becoming one of the most recognizable personalities for NBA-related content.
Despite starting from humble beginnings, including working at Outback Steakhouse at 25 to support his ticketing startup, Perez's dedication and commitment to his craft have earned him a dedicated following. He has worked for various media outlets such as Fox Sports, Cycle, The Action Network, and is currently a host and producer at Underdog Fantasy. Additionally, Perez has made contributions to platforms like FanDuel, The Action Network, and SportsGrid.
On Twitter, Perez's account (@WorldWideWob) has become a must-follow for NBA fans. His content combines video clips, analysis, pop culture references, opinions, and humor, creating a unique and entertaining blend that appeals to a wide audience.