Mike Michalowicz

The GAAP (Generally Accepted Accounting Principles) formula for determining a business’s profit is Sales – Expenses = Profit. It is simple, logical and clear. Unfortunately, it’s a lie. The formula, while logically accurate, does not account for human behavior. In the GAAP formula profit is a left over, a final consideration, something that is hopefully a nice surprise at the end of the year. Alas, the profit is rarely there and the business continues on its check to check survival. Learn: How to implement Profit First, How Profit First impacts Parkinson’s Law, How bank balance accounting works – and why it is logical, How Profit First works with your existing habits, no big changes needed.

It’s never been harder building successful teams. With challenges of work-from-anywhere, flex-schedule and generational divides, business leaders bend over backwards searching for solutions that work. They’ve tried everything from food perks and ping pong tables to endless team-building exercises and training—but nothing sticks. Learn how to: Recruit the right talent, Transform struggling employees into superstars, Match individual abilities to client and company needs, Elevate your company to where every employee cares as much as an owner.

There is a big lesson to be learned from farmers. Not the everyday guys, but those county fair geeks who grow one-ton pumpkins. They hold the secret to explosive growth, and Mike will show you how their focused growth strategy applies directly to your business-branding, niching and cutting off useless growth. It’s your turn to grow an award winning, explosive company! Understand how to: Identify and leverage your biggest natural strengths, Sow your seeds and sell, sell, sell!, Fire your small time, rotten clients, Weed out distractions (often mislabeled as “opportunities"). Nurture, protect and replicate your best clients.